Mark Batson on Firsts, Favorites & Songwriting Philosophy | 60 Second Sessions

Now in its eleventh year, BMI's annual pre-GRAMMY event, "How I Wrote That Song" offers insight into the craft and creative process behind today's biggest hits. For this year's iteration, held in Harlem's World-Famous Apollo Theater in Manhattan, BMI assembled a stellar lineup of producers, songwriters such as Faith Evans, RedOne, Tory Lanez and Mark Batson to share their stories and offer their advice about songwriting and making music. Moderated by BMI's Vice President, Creative, Catherine Brewton, the panel was treated to a surprise guest, as renowned hit-maker Rodney Jerkins, also known as DarkChild, assumed the stage to provide invaluable advice and encourage the crowd to never give up on their craft. From the red carpet, check out BMI songwriter/producer Mark Batson, the man behind hits by Jay-Z, Nas, Eminen, Alicia Keys, Dave Matthews and so many more, as he fields our rapid-fire questions in this latest edition of 60 Second Sessions. FOLLOW US: Instagram: https://www.instagram.com/bmi/ Twitter: https://twitter.com/bmi Facebook: https://www.facebook.com/broadcastmusicinc LinkedIn: http://bit.ly/1XVWvWo http://www.bmi.com About BMI Celebrating over 76 years of service to songwriters, composers, music publishers and businesses, Broadcast Music, Inc.® (BMI®) is a global leader in music rights management, serving as an advocate for the value of music. BMI represents the public performance rights in nearly 13 million musical works created and owned by more than 800,000 songwriters, composers, and music publishers. The Company negotiates music license agreements and distributes the fees it generates as royalties to its affiliated writers and publishers when their songs are performed in public. In 1939, BMI created a groundbreaking open-door policy becoming the only performing rights organization to welcome and represent the creators of blues, jazz, country, and American roots music. Today, the musical compositions in BMI's repertoire, from chart toppers to perennial favorites, span all genres of music and are consistently among the most-performed hits of the year.